Complexity and Overwhelm: Denim’s Traceability Challenge

Traceability is becoming a make-or-break issue for fashion, with EU regulations and consumer demand pushing brands to act. For denim manufacturers, especially those using post-consumer recycled cotton, the real challenge is fragmented standards, multiple portals, and rising compliance costs. The Denim Deal calls for harmonized definitions, shared digital infrastructure, and stronger textile collection systems to ease this burden. Without collaboration, traceability risks slowing down circular innovation instead of enabling it

Navigating the New Tariff Landscape: How Denim Brands and Suppliers Can Thrive Amid US Trade Shifts