Webinars & Workshops to Drive Circularity and Innovation
Exclusively accessible by employees of partners, Denim Deal webinars and workshops provide invaluable learning and collaboration opportunities for professionals across the denim value chain. Webinars offer concise, expert-led sessions on topics such as circularity, traceability, and legislative compliance, ensuring members stay ahead of industry developments.
Workshops provide hands-on, practical guidance to tackle challenges like scaling recycled content, optimizing supply chains, and integrating circular design principles. Different to most knowledge hubs, we don’t only focus on the what but also on the how.
These sessions are tailored for a wide range of company teams, including sustainability professionals, communications teams, designers, product developers, and compliance experts. By being open to diverse departments, they empower your entire organization to drive progress and implement circular solutions effectively.
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Navigating the labyrinth of sustainable regulations, are you ready?
Navigating New EU Regulations


Denim Deal Framework: Making claims
In this deep-dive session, we’ll explore the Denim Deal Framework and its requirements. We will provide clarity on how we will support our members with claims, communication, and branding in relation to post-consumer cotton in denim.


Understanding Regulation
The textile industry is at a turning point, with new European regulations set to reshape sustainability and transparency standards. Is your organization ready?


How to develop a clear strategy and roadmap to scale POCR cotton as a brand?
Scaling post-consumer recycled (POCR) cotton requires more than just intent—it demands a clear strategy, structured roadmap, and industry collaboration.


Denim Deal Framework
In this deep-dive session, we’ll explore the Denim Deal Framework and its requirements. We will provide clarity on how we will support our members with claims, communication, and branding in relation to post-consumer cotton in denim.


Traceability: Manage Your Denim Value Chain Initiatives with Confidence
Traceability isn’t just about compliance—it’s about control. From raw material sourcing to production and delivery, traceability allows you to manage risk, strengthen collaboration, and streamline decision-making across your denim value chain.


Denim Deal Quarterly Member Meeting - Q2
As a Denim Deal member, you’ll receive regular updates on the latest industry developments, innovations, and milestones within our network. It’s also your space to introduce yourself—new members can share their expertise, projects, and commitments to circularity, fostering collaboration and new opportunities.


Measuring Impact, Driving Change – The MUD Jeans Story


Cradle to Cradle Certified® in Denim
🚀 Transforming denim from linear to truly circular is a collective effort. Last week, we hosted a Denim Deal seminar featuring the Cradle to Cradle Products Innovation Institute and Advanced Denim, where we explored what it takes to create safe, circular, and future-fit denim. A huge thank you to Nienke Steen and Michael Lemm for sharing real, practitioner-level knowledge that helps brands and mills move from intention to impact.
Become a partner
Join a network of denim industry leaders committed to scaling circularity. Gain access to collaboration opportunities, industry expertise and the tools to drive real change.
Become a member
Join a network of denim industry leaders committed to scaling circularity. Gain access to collaboration opportunities, industry expertise and the tools to drive real change.

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